What can I ask Novica?
Anything you'd normally look up across your Shopify, Analytics, Klaviyo, Stripe, or Gorgias dashboards — just ask in plain English.
How does it work?
- You type a question in the Chat
- Novica figures out which tool(s) to query
- It pulls the data and responds with an answer
- You can follow up — Novica remembers context within the conversation
Tip: Be specific. "What were my top 5 products by revenue last week?" gets you a better answer than "How are my products doing?"
Sales & orders
Works with: Shopify
- What were my best-selling products this week?
- How many orders did I get today?
- Show me all orders over $100 from the last 3 days
- Who are my repeat customers? Which ones ordered more than 3 times?
- What's my average order value this month vs last month?
- Are there any unfulfilled orders?
- Which products have low inventory? Anything under 10 units?
- Create a discount code "WELCOME15" for 15% off, valid for new customers
Website traffic
Works with: Google Analytics (GA4)
- How many visitors did my site get this week?
- Where is most of my traffic coming from?
- What are my top landing pages by conversion rate?
- How does this week's traffic compare to last week?
- What's my bounce rate on the homepage?
- How many people are on my site right now?
- Which countries are my visitors from?
- Show me mobile vs desktop traffic breakdown
Email marketing
Works with: Klaviyo
- How did my last email campaign perform?
- What's the open rate on our welcome flow?
- How many new subscribers did we get this week?
- Which email flow generates the most revenue?
- Show me my segments sorted by size
- What's our unsubscribe rate trending like?
Payments & revenue
Works with: Stripe
- What's my total revenue this month?
- Show me all refunds from the past 7 days
- How many active subscriptions do I have?
- What's my monthly recurring revenue?
- List the top 10 customers by lifetime spend
- What's my refund rate this quarter?
- Any failed payments I should follow up on?
Customer support
Works with: Gorgias
- Are there any open tickets I haven't replied to?
- What are customers complaining about this week?
- How many tickets did we close today?
- What's our average first response time?
- Show me tickets tagged "refund request"
- Which support agents handled the most tickets?
Content
Works with: Sanity CMS
- What blog posts did we publish this month?
- Is there any content still in draft?
- Show me all product pages updated in the last week
Website audits
Works with: Site Analysis (built-in, no setup needed)
- Run an SEO audit on my homepage
- Check if my site has any broken links
- What accessibility issues does my site have?
Can I ask about multiple tools at once?
Yes. Novica figures out which tools to use based on your question:
- Compare my Shopify revenue with my Stripe revenue this month
- My top product by sales — what's its landing page conversion rate?
- Find customers who placed an order but also opened a support ticket this week
Can I have a back-and-forth conversation?
Yes. Novica keeps context within a conversation, so you can drill down:
- You:
What were my top 5 products last month?
- Novica: (shows top 5 with revenue and units sold)
- You:
What are the inventory levels for those?
- Novica: (pulls inventory for the same 5 products)
- You:
Which ones are running low? Create a restock list.
Tips for getting better answers
- Include time ranges — "last 7 days", "this month", "Q1 2026" all work
- Ask for comparisons — "this week vs last week" or "month over month"
- Request specific formats — "as a table", "sorted by revenue", "top 10 only"
- Chain tasks — "Find my low-stock products and create a restocking list"
- Be specific about metrics — "revenue" vs "units sold" vs "order count" gets you exactly what you want
Can I save a question to reuse later?
Yes. If you find yourself asking the same type of question regularly:
- Click "Save as Skill" at the bottom of the chat
- Novica extracts the pattern and saves it
- You can then use that skill in Automations to run it on a schedule